Monday 8 July 2013

Cs-cart’s way to do mobile commerce

CS-Cart is a standalone web application for building and managing an ecommerce website of any size from a small web store to a virtual shopping mall with multiple departments and product suppliers. For most of Cs-cart merchants, it’s not an easy job to decide the ways of how to do mobile commerce development. Generally there are four ways to process that. The table below describes these ways clearly.
Cost Risk Time Advantage Disadvantage
Own Development Team Very High Medium Slow Fully under your control High cost, High risk,High complexity
Outsource High High Medium Lower costLower complexity Extremely high risk
Install Mobile Template Low Low Fast Low costLow complexity Mobile commerce is not just a template
Mobile Cloud Service Low Low Fast All cloud service advantage, keep your mobile site ahead of others A good mobile cloud service provide is not easy to find
The first way is to build up own development team. It’s easy to satisfy merchant’s requirements but has to endure long development cycle and usually not cheap. This would be a long term and large cost for you. The second way is outsourcing. Usually this way has the highest risks because merchants are hard to measure the quality of outsource team in advance. If the quality cannot be guaranteed, merchants will be in trouble when their mobile website or app is released to public. The third way is install cs-cart mobile template. It’s fast, cheap, but you need to ask one question:  Is mobile commerce just simply to put the PC screen layout into a smaller screen? The truth is the user scenario, device features of mobile is completely different, the key function and operating focus of your mobile site are also different with PC websites. You must be aware that, mobile commerce is by no means simply to help you change a mobile skin. It is a complete solution from product design to mobile marketing, mobile operations and data analysis. So what you need is a mobile commerce solution, not a mobile template. Mobile cloud service which provide an one stop solution for mobile commerce is the best. Special designed feature for mobile user scenario, mobile commerce operation task list, auto convert your pc web site. Provided that your shopping website is based on standard shopping cart program, then it will only cost you 10 minutes to finish the mobile web site conversion. But the question is how can merchants find those cloud service providers? Thanks to Kancart, it provides the best solution to above issues. It features various cs-cart mobile theme to choose and connect with your current system tightly. Furthermore, QR code, push message, location services and passbook are supported friendly by Kancart. Still confused with mobile website operation? No worries Kancart provided a series of solutions to help big or small merchants resolve the mobilisation issues. Since your website is based on magento shopping cart system, Kancart will bring you a brand new mobile website or app in a fast & easy way.

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